Jester King & Mikkeller Announce First Collaboration

March 5, 2011

AUSTIN, TX – Jester King Craft Brewery is pleased to announce the upcoming release of Drink’in the Sunbelt, the first of two planned collaborations between the Austin-based brewery and the world renowned Danish “gypsy brewer”, Mikkeller. “Drink’in” is very hoppy, flavorful session ale brewed with equal portions of malted barley and malted wheat, and heavily dry-hopped with citrusy, American Amarillo hops. The name and inspiration come from “Drink’in the Sun”, a beer that Mikkeller has previously brewed in Europe, using a recipe remarkably similar to one that Jester King had already used for numerous test batches, that were intended to serve as the basis for a future seasonal release.

The second collaboration between the two breweries, a special Texas edition of Mikkeller’s Beer Geek Brunch, with the addition of smoked malt and chipotle peppers, will be taking place later this spring.

Drink’in the Sunbelt will be available for sampling at Jester King Brewery on Wednesday, March 16, from 4-9pm, during what had originally been planned as a paid concert, but has now been made a FREE EVENT. Danish bands Lars and the Hands of Light and Thee Attacks and producer, Crunchy Frog will be on hand to celebrate, along with and Austin’s own The Invincible Czars and Melogrand. Space is limited, so RESERVATIONS MUST BE MADE IN ADVANCE, which can be done by emailing events@jesterkingbrewery.com.

SxSW UPDATE:
Jester King/Mikkeller Drink’in the Sunbelt will also be available for sampling at Crunchy Frog’s official Danish Day Party on Friday, March 18th from 12.30-6 pm at Beauty Bar. Here’s a list of bands that will be performing (in order of appearance):
DEAR BEAR
CODY
WHOMADEWHO
LARS AND THE HANDS OF LIGHT
THEE ATTACKS
VETO
I GOT YOU ON TAPE
CALL ME KAT

This event is also free, but here too, advanced reservations are required. Please email RSVPs for the Danish Day Party to jo.murray@fleckpr.com.